Shane Co. vs Rare Carat:
Compare before you buy

Yes, depending on what you value. Rare Carat is an online diamond retailer with 100,000+ GIA and IGI certified diamonds and free 24/7 advice from GIA-graduate gemologists. Because Rare Carat operates entirely online, without the cost of standalone retail locations or in-store sales staff, engagement ring prices on comparable certified diamonds are typically meaningfully lower than at Shane Co.

Shane Co. operates ~20+ standalone retail stores across mostly the western and central U.S. Those stores carry real overhead, building rent or ownership costs, full-time sales and gemologist staff, inventory financing on diamonds in display cases, and regional marketing spend. Rare Carat don't carry those costs, so the same GIA-certified diamond can be priced significantly lower.

Yes. Rare Carat ships to every U.S. state, including the many states where Shane Co. doesn't have a physical store, with free shipping, free returns, and free resizing. There's no store to drive to; your ring is delivered to your door, fully insured.

Yes, and arguably more so. Rare Carat's GIA-graduate gemologists are available 24/7 by chat, phone, or email. They're free, they don't work on commission, and there's no scheduled appointment or store visit required. You can ask questions, get a second opinion on a diamond, or just learn, at your own pace, without any sales pressure.

Every diamond on Rare Carat is independently GIA or IGI certified, the same grading labs used across the industry. You can review the full certificate for any diamond before you buy, including cut, color, clarity, carat, and proportions.

Yes. Rare Carat offers multiple financing options including 0% APR plans for qualifying customers, plus Buy Now, Pay Later through Katapult, PayPal Credit, and Afterpay. Independent providers with flexible terms, see your options at checkout.

Yes, Rare Carat backs every ring with a lifetime warranty on craftsmanship and offers a diamond upgrade program.

Yes. 5.0 stars on Trustpilot from 4,000+ verified customers and over 4100+ 5.0 Star reviews in Google, an A+ Better Business Bureau rating, and over 100,000 customers since launch. Every order is fully insured in transit, and returns are free within 30 days.

Free shipping to every U.S. state, fully insured, delivered in 2-5 business days. Expedited and overnight options available at checkout on most in-stock rings.

Yes, Rare Carat offers engagement rings, wedding bands, eternity rings, earrings, tennis bracelets and fine jewelry. The widest selection is in engagement rings and diamonds.